Health Sciences homework help. A wholly-owned subsidiary is complex, costly and high risk, but offers the maximum control and potential for above average returns. Strategic alliances and joint ventures allow companies to share the resources and risk to enter international markets.Is this statement true or false? Why? Explain, ExampleAdaptation is a much more effective marketing strategy for international businesses. Cultures still have their own individual needs and customs.Is this statement true or false? Why? Explain, Example
